So you are a small business, and you have a great website, but you haven’t seen any new business. Having a web presence is only part of the equation. You have to engage with your customers. Search engines will find your site, however, unless they can see you are updating content, and creating a buzz about the Internet about your business, they will quickly lose interest, and with it will go your ranking. So how do you create this buzz? Well it is all about the social aspect of your business. Here are a few tips, and ways we can help…
You must have a presence on Facebook, Google+, Twitter, and be actively sharing and posting. We can help you create these accounts, and make them visually appealing. We can set up some tools which will make posting, super simple, and educate you on the process. Once we are done, you will be surprised and how simple keeping up with social media really is!
You must be listed in Local Search providers like Google Places, Yahoo, Bing, Yelp, Foursquare, Mapquest to name a few. Even if you do not rely on foot traffic to your business, being listed in local search providers gives your business more of a web presence. It is essentially free advertising. Your listing will prominently display your phone number, website address, and some allow you to list coupons or promotions. Most of these providers allow you to create a listing for free, however, it is time consuming to get it all synced and working correctly. We can help you navigate this crucial part of your marketing strategy.
Consumers are looking for companies they can trust, and what better way to find a loyal & trustworthy company, than to read what other customers are saying about your product or service. Reviews are really important. You should be asking EVERY customer who buys a product or service from you for a review. Whether you are using a review site like Yelp, Yahoo, Citysearch, Kudzu, Google+, it is important to place some of these reviews on your website. Let CMH Technology Consulting help you set up your business to accept and post reviews.